Why I Joined BEAUTYCOUNTER's Mission.


Never in a million years did I think I’d be writing this post! NEVER!

But I should know by now to ‘Never Say Never’ because here I am, thrilled to be among this inspiring group of women!

After sorting through some fear and reservations, I joined Beautycounter’s mission to get safer products in the hands of everyone - and that means everyone. They only way to do that is to change the industry.

The United Sates has not passed a major federal law regulating the cosmetics industry since 1938.
— New York Times

The FDA is finding lead in lipsticks marketed to young children! Many of the skin care products being sold in this country contain chemicals that are linked to cancer, infertility, endocrine disfunction, asthma, and other health concerns.

And we aren’t just talking make-up here… this includes skin care products like shampoo, shaving cream & sunscreen. Products all of our families use and absorb everyday!

There is no way I can change that on my own and it is daunting at times to try to just ‘shop around it.’ That’s why I was grateful to find a company dedicated to improving the safety of products and advocate for greater transparency and regulation in the beauty industry.

So after debating for weeks, these were three simple reasons I decided to join:

PRODUCTS: First off, I LOVE the products. I’ve used them over a year and truly trust them to be the best choice for our family. Beautycounter prohibits the use of approximately 1,500 ingredients (currently the US bans 30 harmful chemicals in the beauty industry while the the EU bans 1,200). Beautycounter also tests beginning, middle and end of production—even packaging! I get priceless peace of mind and save hours and hours of research and as a consultant my entire family can affordably enjoy Beautycounter’s incredible high performing products!

MISSION: I’m 1000% inspired by the company’s mission to educate consumers about the lack of safety standards across the beauty industry and join the movement of thousands of women advocating for increased regulation promoting consumer awareness and safer products. Even if I play a small part in that mission, I’ll be extremely grateful if one day the children in this country and future generations won’t need to worry about dangerous chemicals in the products they use on their skin.

COMMUNITY: It’s pretty much a dream come true working along side this amazing group of friends — their positive energy is truly life giving and soul filling! We have so much fun sharing our passion for education, social justice, & motherhood while providing safer solutions to the products we all use everyday. It really doesn’t get better than that! Not to mention how much I truly love helping friends find safer options and making new connections with people as we spread awareness. And as a super added bonus, my husband and children are so proud of their mama and the work we are doing together!

WE NEED MORE VOICES to help change the market! There are so many ways to get involved with this movement:

  • It can be simple as texting "BetterBeauty" to 52886 to ask Congress for #betterbeauty laws that are more health-protective. Too easy!

  • Check your products for potentially harmful chemicals using the ‘Never List’ and shop for safer options. Even if it’s organic coconut oil. 

  • Purchase products directly from corporate online, through a consultant, or at one of the storefronts. Who wants to come with us to the NYC Beautycounter storefront in May?

  • Speak with your local congressmen and advocate for legislative change that will help move the industry forward. Our team has a meeting scheduled this month!

  • Join our incredible team — we would absolutely love to have you!

EVERYONE means EVERYONE. We all deserve better! Let’s do this together!

Click on the image to learn more! And how perfect they are featuring my  THREE FAVORITE PRODUCTS!

Click on the image to learn more! And how perfect they are featuring my THREE FAVORITE PRODUCTS!